Sales Engineer | Construction Equipment

Job Purpose To grow sales within the assigned territory by identifying opportunities, building strong customer relationships, and promoting company products. The role ensures effective territory coverage, competitive selling, accurate reporting, and consistent achievement of sales targets.

Main Responsibilities

• Identify business opportunities by identifying prospects and evaluating & analyzing sales options.
• Sell products by establishing contact and developing relationships with prospects, recommending solutions.
• Maintain customer relationships, retention, and acquisition.
• Maintain relationships with clients by providing after sales support, information, and guidance, recommending service improvements.
• Develop market insight by remaining current on industry trends, market activities, and competitors.
• Prepare reports by collecting, analyzing, and summarizing information.
• Maintain quality service by establishing and enforcing organizational standards.
• Maintain professional and technical knowledge by attending training.
• Contributes to team effort by accomplishing related results as needed.
• Follow the journey cycle or beat plan to cover the territory.
• Make planned sales calls on all existing and prospective buyers to ensure cost –effective coverage of his sales territory and to report outcome
• Maximize the sales of the company’s products within his sales territory to achieve annual sales turnover targets within agreed discount levels as set by sales management
• Organize through sales administration preparation of necessary quotations & tenders and, to ensure their prompt delivery and follow up and report the outcome to each quote issued
• Provide (6) months rolling forecast updated monthly by unit, model and customer
• Report daily on all aspects of competitive activity within his sales territory, e.g. pricing, sales, merchandising strategies etc.
• Report on a regular basis on the prevailing and forecast economic conditions within his territory that impact on his sales opportunity, e.g. new projects, completion of existing projects etc.
• Submitting the daily customer visit report to the reporting manager
• Through careful study of training materials provided by the company (and attendance at training courses) ensure familiarization with the company’s products & services and, to utilize professional selling skills to communicate this to prospective buyers.
• Participate in other sales & promotional activities as may be deemed necessary to generate business within his territory, e.g. Demonstration, road shows, surveys etc.
• Gathering market and customer information
• Negotiation skills and sales closing skills
• Preparation of SOS and making sure that deal goes into delivery

HSE Responsibilities

• Adhere to follow all company Quality, Health, Safety, And Environmental (QHSE) policies, procedures, and legal requirements.
• Promptly identify and report unsafe conditions, incidents, and near misses to the appropriate supervisor or QHSE team.
• Attend and actively participate in mandatory Safety inductions, HSE trainings, safety meetings, emergency drills and root cause investigations.
• Follow established emergency response procedures, including evacuation plans, fire response, and first aid if trained.
• Follow protocols to minimize environmental impact, including proper waste disposal and reporting spills or leaks.
• Provide suggestions to enhance Quality, Health, Safety and Environmental procedures and take responsibility and initiatives for continual improvement.

Qualifications and Relevant Certifications

• Bachelor’s degree in related discipline.
• Degree in Business Administration or Engineering will be an advantage.
• Bilingual communication skills in English/Arabic.
• Advanced computer skills in MS Office, Internet, ERP.

Knowledge, Skills and Experience

• 3-5 years of sales experience in selling similar products.
• Experience in power equipment sales in KSA will be an advantage.
• Presentation Skills
• Client Relationships
• Energy Level
• Negotiation Skills
• Prospecting Skills
• Meeting Sales Goals
• Sales Planning